A good hotel website design and easy e-commerce boost a hotel’s profits. Data reveals that modifications like copy revisions or color schemes may treble income. Your target audience will feel welcome and more inclined to pick your hotel if it fulfills their needs with the right website visuals.
These hotel website Design balance form and function. They should be responsive to all standard mobile devices, SEO-friendly, and pull website visitors into your booking engine to finish the booking process. These 40 hotel website designs have stunning images, simple navigation, clear calls to action, and fast load times. Since hotels demand diverse digital experiences, we organized the content by kind.
Top Hotel website Design
This list has many hotel website designs, but these ten best hotel website designs stood out.
A boutique hotel in Lake Tahoe, California, the Basecamp Hotel has outdoor S’mores fire pits, trail maps, and an inner camping tent. The hotel website plays on this idea and builds visitor anticipation for an exciting experience.
Your website should mirror your property’s identity and feel to excite your target audience about their hotel stay. The Basecamp hotel’s essential, organic website suits its identity. Their Instagram-envy camping tent suite contains a glamping tent in a big hotel room. The site’s trail map backdrop and wrinkled paper elements evoke camping.
Basecamp utilizes Enable, a free plugin, to customize its website for accessibility. Visitors may reverse colors, highlight links, modify the text size, or go monochromatic. This shows Basecamp cares about its visitors and improves user experience.
Many visitors wish to experience a place’s charm and uniqueness. The Ace Hotel in Portland, Oregon, showcases Portland’s vibe on its website so visitors know what to anticipate.
The site’s 4-sided navigation method frames hotel pictures, making it easy and informative. The right-hand link to their loyalty program, “Join the A-list,” seems intriguing. This makes devoted visitors feel like members of an exclusive club.
Exclusive Collection, a family-owned, independent collection of UK homes. It prioritizes guests and their needs on every page, including property photos and summaries on the main website. This aids visitors in choosing a place.
Each hotel’s graphics showcase its aesthetic, while symbols inform visitors of its features. Hovering over the property displays a brief description, and clicking the picture brings guests to that location’s website. Navigation is simple and customer-focused.
Dubai’s Burj Al Arab is an architectural marvel and opulent skyscraper. The hotel’s website reflects this grandeur with expansive property vistas, great graphics, and luxurious landing-page content.
Drone footage may showcase your property’s stunning setting. The Burj Al Arab shows its spectacular position and role in Dubai’s skyline with videos that encircle the complex.
The site showcases its Michelin-star cuisine, private beach, spa, and architecture in a visually pleasing collection. Listing the selling features as the text above the photographs provides visitors a view into extra value while looking at the present image, and navigating is simple.
This Geneva boutique hotel example shows understated luxury. Full-width photographs show the Hotel d’Angleterre’s beautiful furniture and environment. The booking form is prominent so visitors may easily verify availability.
The slideshow photos’ warm tones match the hotel’s golden emblem, and several mimic the script’s curling curves. White space on the webpage draws attention to the hotel name and five-star rating.
For a specific audience, hotel visitors’ social media photos are nearly as significant as their stay. The Hotel d’Angleterre website features Instagram-friendly photographs from guests and invites visitors to follow the property on social media. This lets visitors anticipate their visit, share their fantastic experience, and persuade others to stay at the hotel.
Instead of just adding a social network feed, choose photographs that match your brand and website objectives. You don’t want to be surprised when visitors post a half-eaten room service pizza.
The website does a beautiful job of capturing the grandeur, luxury, and sophistication of Cape Town’s The One&Only. It’s simple yet quite attractive to the eye. The site’s usability is also top-notch, with a floating “book now” widget that follows the user wherever they go on the page.
Their website makes you feel like you’ve discovered a secret when you read that Hotel Particulier is the tiniest hotel in Paris. Over beautiful stills, a moving caption, or animation scrolls. As you explore the location and hotel, nothing seems out of place or too much.
The website for Casa Angelina is more reminiscent of a glossy magazine spread than a functional hotel booking portal. There is a clear CTA, appealing images, and a scrolling menu to promote booking further. Casa Angelina demonstrates, however, that traditional website layouts are unnecessary for online and mobile access.
The content on Vesper’s website is brief and uses friendly colors and a modern typeface to make you feel at home. Ample areas of white space complement the glossy images of exotic locales. Vesper highlights its best features up front, such as its complimentary breakfast, perfect TripAdvisor rating, and attractive photos of its facilities.
There is just one page total on the Maritime Hotel’s website. There’s no need to browse and absolutely nothing to detract from the relaxing atmosphere of the Maritime Hotel’s lobby. There’s a big book button there that makes you look up. When you choose a room type from the menu, you’ll be sent to a gallery with a thorough description of the room. It’s direct yet stylish and consequential.
Best Motel Website Design
Nowadays, motels are popular. Motels around the country are sweeping the cobwebs from their rooms and taking advantage of the vintage trend by renovating and modernizing their facilities to appeal to tourists.
The Drifter Motel, a New Orleans institution since the 1950s, has recently transformed into a retro-tropical resort. Although the rooms are essential, the atmosphere at this hotel is what makes a stay there memorable, and the website wisely shifts the attention there. This homepage expresses the idea well.
You can tell immediately that the Amigo Motor Lodge isn’t your typical hotel because of the website’s uncluttered layout and bright colors. The facility has basic, contemporary rooms, a hot tub, a tent, and three refurbished Airstreams.
The Austin Motel proudly displays its kitsch at the hotel and on its official website. The main hotel website design features are eye-catching patterns and vivid hues that suggest a fun, out-of-the-ordinary experience awaits guests at this upscale resort.
Maine’s Lincolnville Motel had modest beginnings. It’s not a fancy resort but a rustic hotel beside Penobscot Bay. With its unpretentious logo and layout, the website doesn’t try to be something it’s not. The design is straightforward, and the photos accurately depict the property’s amenities.
North Adams, Massachusetts’s visitors have warmed to the town’s vintage style. The website combines sepia pictures with graphics and colorful imagery to depict the journeys of bygone eras. The typeface and hotel website design components are pleasant and approachable, like the property’s rustic aesthetic.
Best Luxury Hotel Website Design
Guests at posh hotels tend to be picky. These guests have a high level of technological sophistication and demand the same level of service online as they do in the hotel. Luxury hotel website design has excellent design and user experience.
The website for the Gramercy Park Hotel accurately depicts what it’s like to stay at this legendary New York City hotel. There is a covert booking link off to the side if visitors already know they want to book, but the site’s main draw is a scrolling slideshow highlighting the property’s finer points.
Zermatt’s Le Mirabeau transforms the cursor into a spotlight that glides over the computer like a torchlight on the smooth lake at night, making for a more enjoyable online experience. It makes this high-end resort’s spa, gourmet restaurant, packages, and accommodations seem more magical.
The hotel website design for Samsara Ubud reflects the resort’s commitment to providing a luxurious escape in the middle of Bali’s stunning natural scenery. Like Le Mirabeau, Samsara Ubud transforms the cursor into a simple circle to draw attention to the site’s breathtaking drone-videos video content.
The 7132 hotels in Switzerland use a combination of spare hotel website design and eye-catching visuals to persuade potential guests to learn more about their establishments. This luxury hotel website design strikes a nice balance between user friendliness and content depth.
Badrutt’s Palace has received multiple web design awards for its innovative use of multimedia and compelling narrative elements, including help pages and an events feed. Badrutt’s Palace conveys the history of this five-star hotel without coming across as stuffy.
Best Resort Websites Design
Resorts must showcase numerous elements in one initial impression. A resort’s special offers may provide rich content, but creating a hook to draw casual consumers takes more work. Emphasize spa services. The goal? Amenities and on-site restaurant? These websites make a great first impression.
Los Cabos’ only private beach resort is Esperanza by Auberge Resorts Collection. That makes their value proposition obvious: the beach quickly appears in a slow-motion video emphasizing the resort’s magnificent location.
The site’s slow-motion videos show that Bungalows’ all-inclusive, adults-only resort is for honeymooners. Vacation pop-ups offer adult comforts and activities.
Explora Lodge
Explora in Patagonia, Chile, offers “all-inclusive adventures” rather than stays. The site’s branding highlights the hotel’s location amid Chile’s wilderness, targeting a particular guest.
The site’s hero videos showcase Cambodia’s Song Saa Resort. Unobtrusive pop-ups for scheduling CTA and COVID-19 updates don’t detract from this visual dinner.
Florida’s Little Palm Island site has a hero video. The site emphasizes the area’s natural beauty and activities like kayaking, swimming, and snorkeling rather than the resort.
Best Boutique Hotel Websites
Boutique hotels, which control many sites, must communicate their distinct offerings in one elegant website design. Boutique hotels, with fewer rooms, gain the most from direct reservations. These well-designed websites stand out.
Donkey Bay Inn’s webpage shows its diversity. This award-winning boutique hotel in New Zealand has a minimalist sidebar menu to complement its colorful, tropical style. Before reaching this webpage, a property video teases the facilities and vistas of this gorgeous vacation, encouraging people to book more quicker.
Hotel Bangkok has a unique automotive and motorbike museum. The main page may seem overwhelming initially, but as you scroll, the menu layout, events calendar, specials, and videos about this exceptional place emerge. The CTA is straightforward, and the design matches the in-person experience.
18 Micon Street in Athens leverages precious website real estate to display ratings from key review sites and news sources with photographs of their unique home. As casual viewers book, it captures WOM and builds trust.
El Fenn advertises their restaurant, spa, rooms, bar, retail shop, events service, and prominent, scrolling header. Bold colors and large lettering generate urgency. Site exploration is abundant.
Hotel Bella Grace sells architecture. This Charleston hotel combines classic South Carolina style with contemporary conveniences. The image’s simple lines draw attention to the primary menu, which has everything a visitor needs.
Best Apart-Hotel Websites
Remote employment is making apart-hotels more popular. These websites target tourists who value kitchens, excellent internet, and living space. The best-designed apart-hotel websites are here.
City Stay London presents itself very fast. Live chat is available on the homepage, and the site is straightforward.
Amsterdam-based Zoku starts with a customer journey video. A guy enters the apart-hotel, plays with the room’s configurations, enjoys the hotel’s services, and sleeps in his room. It introduces new ideas well.
As their website branding shows, La Reserve Hotel is for the 1%. The simple style hides a superb experience for the most discriminating tourists.
Domio targets the next generation of trendy, distinctive travelers. Its website is friendly, with CEO bios and bright, vivid photos of its apart-hotel rooms. It embodies the brand.
Lyric targets “creatives.” The brand is for busy professionals who desire a smooth trip, good facilities, and diverse areas for creative work and meetings. The description on their site scrolls through photos and many ways to use a Lyric suite.
Best Bed and Breakfast Hotel Website Design
Like hotels, beds and breakfasts attract nostalgic travelers. Bed & breakfasts were trustworthy travel and socializing before Airbnb. Your host usually plans your trip more than a front desk clerk or concierge. Bed and breakfasts are specialized nowadays. That makes their hotel website design more meaningful—some of the greatest.
The Martha’s Vineyard bed and breakfast Nobnocket Inn’s website is charming. Their website showcases their accolades and encourages followers to vote for their property.
This bed and breakfast uses natural colors and subtle branding to highlight the architecture of Kennebunkport, Maine. The straightforward, uncluttered interface helps users discover what they need.
Colette’s logo and font choices resemble your grandmother’s website, which fits this friendly property. You prefer grandma’s home over a soulless corporate hotel, right?
This historic property showcases the white home during various times of day, showing its natural beauty and romantic traits (ideal for a wedding site!). Scrolling down the page reveals the bed and breakfast’s history and neighboring attractions.
Black Walnut Bed and Breakfast’s main menu is busy. Asheville’s various attractions and free Black Walnut advice are highlights. It makes the B&B a perfect base for exploring the area.
Hotel Website Creation Process
Creating a hotel website depends on budget, demands, and customization. Explore some options.
Wix and WordPress provide free website layouts for tiny hotels on a budget. These platforms enable you to customize your website using pre-designed themes. Choose a hotel website design template, add scrolling features, make an appealing homepage, and add photos, text, and animations. These platforms may need more sophisticated features and customizability, but they may provide prospective visitors with a good experience.
Larger hotels and luxury companies may desire an integrated solution with their central software systems. Cloudbeds and SiteMinder provide website-integrated hotel management software. These systems let you handle reservations, inventory, and guest data while designing the best hotel website design. These integrated solutions frequently include a booking engine, mobile device optimization, SEO tools, and social network integration. To boost direct reservations, they prioritize user-friendly interfaces and complex features.
Hotel marketing firms may customize the website design for chain-scale properties and hotels with higher ADRs. These firms adapt solutions to the hotel brand and audience. They collaborate with hotels to create personalized websites matching their website design and values. This method comprises in-depth conversations regarding user experience, color schemes, typography, and other design components. These firms may incorporate TripAdvisor plugins and parallax scrolling effects to develop a visually beautiful website.
Every hotel website should have specific components, regardless of the method. Your website must be responsive to work on PCs, tablets, and phones. Put a clear and appealing call-to-action (CTA) like a “Book Now” button to promote reservations. To develop a visually attractive and user-friendly experience, focus on color, typography, and white space. Integrating a booking engine inside the website simplifies and promotes direct reservations. Finally, social network connections and sharing widgets may boost digital marketing and engage prospective visitors.
Wrapping Up The text:
Your hotel’s goal will determine the ideal hotel website design. Whether you choose a free hotel website design template, an integrated solution, or a bespoke project with a hotel marketing agency, prioritize a visually attractive design, smooth user experience, and successful connection with your hotel’s essential systems. A high-quality website may increase website views, direct reservations, and hotel exposure.
